GEO Know-How
How AI engines pick their sources, and how to become one. Citations, AI visibility and extraction-friendly content, explained with real data.
All GEO Know-How articles
How to Get Cited by Perplexity (2026)
Perplexity cited Reddit in 44.7% of our sourced shopping answers. Here's how to become a source it retrieves: threads, answer-first content, freshness.
Paul-Marie HamonHow to Show Up in Google AI Overviews (2026 Guide)
Google AI Overviews reach 2B+ users monthly and cite Reddit in ~21% of answers. Here's how to show up: answer-first content, clean structure, forum presence.
Paul-Marie HamonReddit Marketing vs SEO vs Paid Ads: Where to Start in 2026
Reddit marketing vs SEO vs paid ads, compared for founders on a budget. Reddit compounds into Google rankings and ~40% of AI citations, unlike ads.
Paul-Marie HamonHow Often Does ChatGPT Cite Reddit? The Numbers (2026)
Semrush found 40.1% of LLM citations point to Reddit. Our own 1,000-run study: Perplexity cites Reddit in 44.7% of shopping answers. The full numbers.
Paul-Marie HamonThe Listicle Rank Effect: Why "Best X" Reddit Threads Own ChatGPT
Reddit's 'best X for Y' threads rank on Google, then feed AI answers: Perplexity cited Reddit in 44.7% of sourced shopping answers in our study. Here's the mechanism.
Paul-Marie Hamonllms.txt: What It Is, Who Reads It, and Whether You Should Bother
llms.txt is a proposed standard for guiding AI crawlers. What it is, how to create one in 10 minutes, and the honest state of adoption in 2026.
Paul-Marie HamonAEO vs GEO vs SEO: What Actually Matters in 2026 (With Data)
AEO, GEO and SEO explained with data: Gartner sees classic search dropping 25%, and our study found Perplexity citing Reddit in 44.7% of shopping answers.
Paul-Marie HamonHow to Rank a Reddit Post on Google (And Why It Feeds AI Answers)
Rank a Reddit post on Google step by step: pick a high-authority subreddit, match the title to the query, structure the answer, and win the first hour.
Paul-Marie HamonWe Ran 1,000 AI Shopping Searches. Here's How Often Reddit Decides the Answer
We ran 500 shopping prompts through 2 AI engines. Perplexity Sonar cited Reddit in 44.7% of sourced answers. An engine without Reddit access: 0%. Full data.
Paul-Marie HamonWhy Does Reddit Rank So High on Google? (The $60M a Year Answer)
Reddit ranks high because Google pays ~$60M a year for its data, its algorithm favors forums, and the keyword reddit pulls 113.6M searches a month.
Paul-Marie HamonHow to Get Recommended by ChatGPT (What 40% of Its Citations Reveal)
ChatGPT recommends what its sources recommend, and 40.1% of LLM citations point to Reddit. Here are the 4 levers that get any brand named, plus a 30-day plan.
Paul-Marie HamonReddit GEO: The Definitive Guide to Owning the Threads That Feed ChatGPT
Reddit GEO is how you earn ChatGPT citations by owning the Reddit threads AI engines retrieve. The full method: stats, step-by-step loop, and tools.
Paul-Marie HamonReddit and AI Search: 20 Statistics That Explain Everything (2026)
40.1% of LLM citations point to Reddit. 20 sourced statistics on Reddit and AI search in 2026: citations, revenue, users, and where search is going.
Paul-Marie HamonThe Complete Guide to Generative Engine Optimization (GEO)
Generative engine optimization (GEO) is how you get cited by ChatGPT, Perplexity and AI Overviews. Full playbook, surfaces, 4-step method, metrics.
Paul-Marie HamonAI Visibility Checker: How to Test Your Brand for Free
Check your AI visibility for free: build a 20-50 prompt panel, test ChatGPT, Claude and Perplexity, then track visibility rate, position and citation share.
Paul-Marie HamonWhich Subreddits Do AI Engines Cite Most? (And How to Find Yours)
Reddit powers ~40% of AI-cited sources for commercial queries. Learn the 5 patterns behind the most-cited subreddits and map yours in an afternoon.
Paul-Marie HamonWhy Does ChatGPT Cite Reddit So Much? (And How to Get In)
ChatGPT cites Reddit more than any other domain, around 40% of sources on buying questions. Here is exactly why, and how to get into the threads it reads.
Paul-Marie HamonThe Anatomy of a Reddit Comment That Gets Cited by ChatGPT
The 5-part anatomy of Reddit comments ChatGPT cites, on the platform Google pays $60M/year to access, plus an annotated template you can adapt.
Paul-Marie HamonHow to Get Your SaaS Recommended by ChatGPT in 2026
A practical GEO system to get your SaaS recommended by ChatGPT: map buyer prompts, win the cited sources (~40% come from Reddit), measure weekly.
Paul-Marie HamonReady to turn Reddit into your #1 growth channel?
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